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  • prompt Engineering

Autonomous

NIRF

naac

nba

AAAA

Dr. P. Rajkumar, M.B.A, Ph.D

Assistant Professor

Specialization:

Marketing Management – Green Marketing / Digital Marketing

Orcid Id: NA

Scopus Id:NA

Google Scholar Id:NA

Area of Interest:

Digital Marketing, Artificial Intelligence & Machine Learning, AR and VR in Digital Marketing, AI and advertising, FMCG industries, Nutraceuticals, Packaging, International Tourism, Healthcare and Hospital Care, AYUSH integrated clinics consulting etc.,

Work Experience:

S. No

Designation

Company/College

Experience

1.      

Saveetha Engineering College

Assistant Professor

Till Date

2.      

Sakthi Herbal Products

AGM - Operations

June 2021 to July 2023

3.      

International Association of Ayushpathi

Global Coordinator

March 2019 to May 2012

4.      

Ximalaya Biotech

Head Operations

July 2017 to March 2019

5.      

Tianjin Tianshi India Pvt Ltd

Assistant Manager

June 2006 to June 2011

6.      

PSG College of Arts & Science

Add On Coursr Counselor

October 2005 to March 2006

7.      

Bakers India Ltd

Food Technologist & Lab Incharge

May 2005 to October 2005

8.      

ClinRx Laboratories

International Clinical Research Coordinator

May 2004 to Feb 2005

Research & Publications:

(Add your recent Publications too)

  • P & Magesh. R, 2013, Innovative Packaging practices through Bioplastics in Flexible Packaging – Efficacy in Food Industry, Sankhya – International Journal of Management and Technology, 4(1), 75-80.
  • P & Magesh. R, 2016, Green Packaging – Reflection on consumer product buying towards the path of Environmental Sustainability’, Asian Journal of Research in Social Sciences and Humanities, 6(7), 1718-1731.
  • Lavanya B, Anitha. L, & Sangeetha.P, 2024, Migration and Invisible Economies of Care - Exploring the Hidden Pains, Proceedings of the 3rd International Conference on Reinventing Business Practices, Start-ups and Sustainability (ICRBSS 2023), 448-470. 

Others:

(Like Patents and any other accomplishments)

Industrial experience in ODM and OEM production of Nutraceuticals, Food supplements and Healthcare products, marketing in FMCG and Health care Industry (Clinics & Hospitals), Clinical research, Integrated AYUSH Clinical services (World Tourism)

Patent Filed – 202441009514 - AN ADVANCED NOVEL TECHNIQUE FOR DIGITAL MARKETING USING AI, BLOCKCHAIN, AND IOT

  • 1 1
  • 1 2
  • 1 3
  • 1 4
  • RENEWABLE-1
  • COE Social Media-08
  • 1 9
  • 1 12
  • 1 10
  • 1 5
  • 1 6
  • 1 7
  • 1 8

Placements

placement sec 2021

Saveetha Engineering College (SEC) has always been a favourite destination of recruitment for over 230+ Multinational companies and firms. Our focus on placement centers on creating new approaches to attract the best from the industry to our campus.

  • 97% Placement in 2023 Batch.
  • 197 plus Multinational Company visited our Campus
  • 1302 Placement Offers
  • Highest CTC of Rs. 34 Lakhs per annum
  • Average CTC of Rs. 5.36 Lakhs per annum

Testimonial

  • Prof. K. K. Aggarwal, Chairman -NBA, New Delhi
  • Mr. Jayaprakash Gandhi, Career Consultant & Analyst
  • Mr. Udayakumar Ramamoorthy, Managing Director, Cloud First Products and Platforms, Accenture - India
  • Ms. Rohini, Master's in Electrical and Computer Engineering, University of Windsor, Canada
  • Ms. Chandragiri Preethi, Master’s in Business Analytics, University of New Haven, USA
  • Ms. E. Cindhu, Application Developer, IBM
  • Mr. Raghavender, placed at SAP
  • Ms. S. Divya, SAP Consultant, IBM India Pvt. Ltd.
  • Mr. Thilak Gowtham T N, Product Consultant, ZOHO

  • Prof. K. K. Aggarwal, Chairman -NBA, New Delhi

    I have seen this college is taking the full advantage of Autonomous status and designed the curriculum properly. The placement of this college is very good. It was pleasant to see that the greatest paradigm of the education based on quality curriculum, outcome based education, and new emerging technologies are implemented in the curriculum. I'm very sure that the graduates of this college will continue to serve the society.

  • Mr. Jayaprakash Gandhi, Career Consultant & Analyst

    Feeling great to be at Saveetha Engineering College. Students are very interactive and eager to learn emerging technologies. Best wishes.

  • Mr. Udayakumar Ramamoorthy, Managing Director, Cloud First Products and Platforms, Accenture - India

    Unbelievable campus and was amazed with the Lab infrastructure, Teaching methodology and Framework. Very well informed and researched leadership. It was a pleasant and wonderful experience at SEC.

  • Ms. Rohini, Master's in Electrical and Computer Engineering, University of Windsor, Canada

    The most significant period of my student life was at Saveetha Engineering College (SEC). In SEC I learned the confidence to accomplish something that I previously thought was quite unachievable. When I got the chance to pursue an engineering degree, I was eager to learn new skills in the heart of Chennai, particularly at the SEC, to prepare me for the remainder of my coursework and future employment. If you want a fantastic environment and intriguing study options right in Chennai, SEC is one of the BEST options. I am now a proud Saveetha Engineering College alumni who have accomplished something greater than my wildest dreams.

  • Ms. Chandragiri Preethi, Master’s in Business Analytics, University of New Haven, USA

    My journey with Saveetha Engineering College (SEC) was incredible. We all know that college life plays a vital role in every student's life. I have enjoyed my student life during my Bachelor’s. Saveetha enhances the students to gain knowledge and confidence in every aspect. We have the best faculty and infrastructure too. The years I spent here, gave me a lot of memories for a lifetime. I got placed in IBM as an Associate Application Developer through Saveetha placements. Currently, I am pursuing my Master’s in Business Analytics at the University of New Haven, USA.

  • Ms. E. Cindhu, Application Developer, IBM

    College life is known as one of the most memorable years of one's life. It is entirely different from school life. In same way college life at Saveetha exposes us to new experiences and things that we were not familiar with earlier. Saveetha Engineering College provides us wide variety of activities from which students can explore academics, sports and lot more co-curricular events. These activities not only allow students to interact with each other but also help them to grow their selfconfidence. I elect myself as one of the examples. I built lot more self-confidence to face the external world with courage. Also, I had student friendly environment which makes me free to raise queries regarding academics and co-curricular activities.

  • Mr. Raghavender, placed at SAP

    Hi! Education is our passport to the future. Saveetha Engineering College, so passionately encouraged us to explore more in the field of engineering. Being a Computer Science graduate, I was provided with immense opportunities such as Hackathons, Technical Events, and Webinars of various Top organizations. Professors are very friendly-minded and helped us to explore to the fullest.

  • Ms. S. Divya, SAP Consultant, IBM India Pvt. Ltd.

    A college is a crucial part of everyone's life. To learn, have fun and set up a path in your career! A college is moreover a collaboration of everything to make us a better person in life by expertise! If you admit it, then trust me Saveetha Engineering College is probably the best! I have been to three Hackathons in my four years journey. We had an opportunity to showcase our technical skills and present our projects to the Government of India.

  • Mr. Thilak Gowtham T N, Product Consultant, ZOHO

    Saveetha Engineering College (SEC) gave me a phenomenal space for holistic development. SEC has set up grounds for a complete progressive career. Saveetha Engineering College has been a turning point and my alma mater for success. Along with work, I am also a part of the Executive MBA class from a top B school that happened due to the rich experience I had during my undergraduate days at SEC.

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